What Is The Message In That Photograph?

When a person sees a photograph, what actually happens?  Understanding at least a part of that process is essential when you are taking a series of photographs.  The skills of the photographer will ensure that the photograph is technically good, but it may still not be liked.  So, is that important?

Whether the photoshoot is of a family, a wedding, a product, a professional headshot or an event, the aim must be for the client, their customers or their families to like the photograph.  In today's digital marketing age, imagery that immediately ticks the box entitled 'like' is paramount.  If the image isn't liked, then that subliminal message bounces around inside the veiwer's head and they are more than likely going to disengage.  This is the type of negative response that we are all desperately trying to avoid, whether it is when showing friends a wedding album or promoting your latest product on your website and through social media.

Recently, I have spoken at a number of networking events in South Wales talking about the Psychology of Photography and a copy of the slides can be seen on YouTube.  I hope it helps.

And if you want further information or have any questions, please don't hesitate to email me on paul@paulfearsphoto.co.uk.  It would be great to help.

Weddings, Family & Pet

Weddings, Family & Pet

Capturing Those Special Moments - Wedding, Family & Pet Photography

Paul Fears Photography takes those photographs that capture a special moment in time, whether this is your Wedding Day, a Family Portrait or Special Birthday, or a Pet Portrait, providing you with a....[Read more]


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Business

Business

Commercial & Industrial Photographer in South Wales

With over 25 years industrial experience in engineering, manufacturing, sales and marketing, Paul Fears Photography has a clear understanding and appreciation of the importance of using quality commercial and industrial photography.  Based in South....[Read more]


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Stock & Framed

Stock & Framed

There's a Special Photograph for Everyone

Imagine one of these photographs mounted on your wall in your home or office as a large Canvas or simply as a Poster.  Truely unqiue and personally signed by the photographer. The images can even be downloaded as low resolution....[Read more]


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